Google search Ads course

• • AI-Search Integration (SGE): Learn how to optimize your ads to appear in Google’s new AI Overviews, capturing users before they even scroll to the traditional results.

  • The “Broad Match” Revolution: Discover how to use Broad Match paired with Smart Bidding to find high-converting search terms your competitors haven’t even thought of.

  • RSAs (Responsive Search Ads) for 2026: Master the art of writing “modular” headlines and descriptions that the AI can mix and match for maximum $CTR$ (Click-Through Rate).

  • Quality Score Engineering: Learn the technical and creative tweaks that lower your $CPC$ (Cost-Per-Click) by proving to Google that your ad is the best possible answer.

  • The Negative Keyword Shield: A masterclass in “filtering out the noise” so you never pay for a single junk click again.

Course Duration – 45-60 Days